Monday, November 28, 2011

Sylvania Launches SilverStar zXe Headlights at AAPEX

LAS VEGAS – SilverStar zXe headlights are the latest addition to Sylvania Automotive Lighting’s high-performance series headlight line. The new product was unveiled last week at AAPEX.
 
Due to early sales success and customer feedback, Sylvania says it is nearly doubling the product line to include five new part numbers that will result in 93 percent market coverage.
 
The SilverStar zXe headlights feature a unique blend of Xenon and Halogen gases that enables Sylvania retail partners to offer a product that competes with the higher-priced, similarly performing HID drop-in kits, the company says.
 
“We’ve achieved a very desirable sharp and white light output – which, according to independent research, is perceived to be up to 50 percent more effective than comparable standard halogen bulbs – while enhancing style and performance,” said Joe Verbanic, marketing manager for Sylvania Automotive Lighting. “Plus, with this halogen light source, there are absolutely no mechanical, electrical or beam pattern concerns or complications, which are issues that many enthusiasts deal with when using HID drop-in kits.”
 
Currently, the line features seven part numbers – 9004, 9005, 9006, 9007, 9003 (also meets H4), H7 and H11. Five more part numbers debuted at AAPEX and will hit store shelves in the spring of 2012 – H1, H3, H13, 9005XS and 9006XS.
 
Sylvania Automotive estimates that nearly 20 percent of the market has interest in a bulb like SilverStar zXe – mostly due to the product’s quality, performance and style attributes, as well as its street-legal status.
 
The key to the bulb’s ultra-white light output, Sylvania says, is in the product’s chemical makeup. The exterior features a cobalt blue tint and mirrored tip. The blue hue is a result of a nanotechnology infused coating, which enables a state-of-the-art application allowing for a greater transmission of light output. The mirrored tip – comprised of precious metals – was designed to add to the overall appearance of the bulb when it’s unlit as it complements the jewel-like appearance of the headlight assembly.
 
Inside, the proprietary blend of Xenon and Halogen gases fuel the bulb, producing the desired transmission of light that competes with that of HID. This blend – in combination with the nanotechnology coating – enabled Sylvania to create the whitest possible light in the SilverStar High Performance Series of headlight products.

Thursday, October 27, 2011

Online Registration Is Still Open


AAPEX is just around the corner, but there's still time to register!

Simply use the online registration, www.aapexshow.com, and bring your confirmation with bar code to the Express Badge Pick-Up area in Domestic Registration at AAPEX.

By registering online, you'll save lots of time when you get to AAPEX.

Online registration will remain open throughout AAPEX, with a registration fee of $75.

We look forward to seeing you at AAPEX 2011.
-The AAPEX Team 

Monday, October 24, 2011

SHUTTLE BUS SCHEDULE


Complimentary shuttle bus service is available between the Sands Expo Center and most official AAPEX hotels. Pick up location is on the Lobby Level past registration. 


Buses pick up every 20-30 minutes between 7:00 am - 10:30 (break) and again at 3:30 pm - 6:30 pm.




ROUTE 1
Hilton Grand Vacation - LV Hilton                Boarding: Curbside on Karen Ave 
RivieraBoarding: Convention Center Entrance
StratosphereBoarding: Tour Bus Lobby 

ROUTE 2
Circus Circus                                           Boarding: Outside Main Entrance 
Hilton Grand Vacation - Strip        Boarding: Outside Main Lobby 

ROUTE 3
MirageBoarding: North Valet Entrance 
Treasure Island                                       Boarding: Right of Main Entrance 
Trump                                     Boarding: Main Entrance

ROUTE 4
Cosmopolitan                                          Boarding: Right of Main Lobby 

ROUTE 5
Aria                                                      Boarding: Tour Bus Lobby 
Vdara Boarding: Walk to Aria 

ROUTE 6
Monte Carlo                                           Boarding: Tour Bus Area 
New York New York Boarding: Zoomanity Theater Entrance 

ROUTE 7
Excalibur         Boarding: Rotundra Entrance 
Luxor                                                   Boarding: Tour Bus Area 
Tropicana Boarding: Main Entrance 

ROUTE 8
Hard Rock                                             Boarding: Main Lobby 
MGM Grand Boarding: Grand Garden Entrance 
Planet Hollywood Boarding: Tour Bus Area 
Planet Hollywood Towers Boarding: PH Tour Bus Area 
Signature @ MGM Grand Boarding: Walk to MGM Grand Garden Entrance 

ROUTE 9
Ceasar's Palace Boarding: Planet Hollywood Sign 
Bellagio                                                Boarding: Tour Bus Area 

ROUTE 10
Bally's  Boarding: North Entrance on Flamingo Road 
ParisBoarding: Walk to Bally's 
Westin                                                 Boarding: Right of Main Entrance 

ROUTE 11
Flamingo Boarding: Tour Bus Lobby 
Harrah's  Boarding: Tour Bus Area 
Imperial Palace                                      Boarding: Walk to Harrah's 

AAPEX to SEMA  Tuesday - Thursday 7:00 a.m. - 6:30 p.m.
Venetian                                              Boarding: Tour Bus Lobby 

Airport Shuttle:  - Thursday Only 7:00 a.m. - 6:30 p.m. Every 30 minutes
Venetian                                              Boarding: Tour Bus Lobby 




Wednesday, October 5, 2011

AAPEX Information Accessible Via Three New Mobile Apps


ORLAND PARK, IL – Oct. 5, 2011 – 


Information about the 2011 Automotive Aftermarket Products Expo (AAPEX) is now available via the AAPEX Mobile Compass App for Androids, the AAPEX Mobile Compass App for iPhone, iPad and iTouch users, and ChirpE, the AAPEX Mobile Compass Web App that works on all internet-enabled smart phones. The three new apps are designed to provide easy and fast access to important AAPEX information while on the go. AAPEX will take place Tuesday, Nov. 1 through Thursday, Nov. 3, at the Sands Expo Center, Las Vegas, Nev. 


The mobile apps for Androids and iPhone, iPad and iPod Touch users are free and feature the 2011 AAPEX exhibitor list, an interactive floor plan and a complete schedule of Learning Forum education sessions and networking events. The apps also can be used to create a personalized plan of favorite exhibitors, sessions and events. The Android app can be downloaded from the Android Market, http://bit.ly/aapexdroid, while the app for Apple devices can be downloaded from the iTunes App Store, http://bit.ly/aapexiapp.


The web app ChirpE, http://bit.ly/aapexchirpe, is linked directly to the AAPEX website in real-time to provide the most up-to-date information on the event. It features the 2011 AAPEX exhibitor list, an interactive floor plan, and Learning Forum education sessions and speakers. Users also can create personalized agendas using the My Sessions and My Exhibitors features.


AAPEX represents the $395 billion global motor vehicle aftermarket, and is jointly sponsored by the Automotive Aftermarket Suppliers Association (AASA) and the Automotive Aftermarket Industry Association (AAIA). For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.




Thursday, August 18, 2011

myAAPEX

MyAAPEX provides a great opportunity to the companies exhibiting at AAPEX 2011 to reach out to thousands of qualified buyers before and during the event. If you are new to myAAPEX, we recommend checking out this video to learn about some smart tools that enable you to search quickly for targeted buyers, and connect with them. 

In addition, it provides some cool tips on how to attract them by augmenting your eBooth listing through enhanced content, and by showcasing your new products. Also included is a quick preview of how buyers utilize myAAPEX to search for products of their interest, and network with exhibitors. Definitely a must watch to boost your online and on-site presence for AAPEX 2011!

Friday, August 12, 2011

AAPEX to Feature “Where the Love Affair Begins” Display


Exhibit to Highlight Inspirational Value of Toys 
ORLAND PARK, IL – Aug. 11, 2011 – The cherished toys and games that inspired many people to pursue automotive-related careers will be featured in the new “Where the Love Affair Begins” display at this year’s Automotive Aftermarket Products Expo (AAPEX). AAPEX will be held Tuesday, Nov. 1 through Thursday, Nov. 3, at the Sands Expo Center in Las Vegas. 

The Toy Industry Association™ Inc. (TIA) is organizing the display to highlight the inspirational value of toys and recognize the tie-in between a favorite childhood toy or game and adult vocations or hobbies. 
The exhibit will feature a wide variety of auto toys – matchbox cars, remote-control (RC) vehicles, ride-ons and more – that will allow attendees to take a stroll down memory lane and also see today’s hottest car-related innovations in toys. A “hands-on” component of the exhibit will allow attendees to unwind and relax with a few moments of fun.
The toys and games children play can inspire lifetime interests and career choices. The toy industry’s presence at AAPEX will provide attendees with the unique opportunity to reflect on how their childhood passion turned into their current careers.
TIA represents the producers and importers of toys and youth entertainment products sold in North America.

Wednesday, August 3, 2011

AAPEX Buyers to Vote on Entries in New Product Showcase

AAPEX Buyers to Vote on Entries in New Product Showcase
For the first time, buyers who are pre-registered to attend the Automotive Aftermarket Products Expo (AAPEX) will have the opportunity to vote on entries in the event’s New Product Showcase. The winning entries in this year’s showcase will be announced during AAPEX, set for Tuesday, Nov. 1 through Thursday, Nov. 3, at the Sands Expo Center in Las Vegas.
New Product Showcase entries are due Aug. 10 and the voting process will begin in September. The categories for the 2011 New Product Showcase entries are:

• Cool Cars - Products that are fun to use,

• Fixing it Right - Products that improve the diagnosis or repair process,

• Good Sense - Products that will help consumers save money,

• Individuality - Products that enhance the appearance of a vehicle,

• Making it Better - Products that are an improved version of a previous product,

• Safe & Sound - Products that will increase the safety and/or security of a vehicle,

• Smooth Sailing - Products that increase the driving experience, and

• Work Smart - Products that improve labor productivity or shop efficiency.


To submit a New Product Entry, visit the Exhibitor Showcases on the AAPEX Web site. Entries are due Aug. 10, 2011


To register to attend AAPEX and have the opportunity to vote, visit Registration on the Web site.